Exhibiting at a national exhibition or even a local business show, like the events we organise across the UK, isn’t cheap. Having a stand a tradeshow can get expensive, but the results and the interest in your business generated by your attendance can super-charge your sales and provide you with a significant return on investment...

If you’re attending a business show with the intention to actively sell and promote your services to the exhibitors on the day, you have a slim chance of this working. Expect to receive a negative welcome for sure. You have to remember that exhibitors have invested a lot of time and money into being at the show in order to promote their services. They are there to meet you...

Seminars and workshops are an important ingredient at any type of exhibition. They form the core agenda for the event and help attract a targeted audience. When we organise our regional business shows, we carefully select seminar themes based on what our visitors would benefit from the most...

If you’ve returned to your office after exhibiting or visiting a business expo, like last week’s Portsmouth Business Expo, here are some top tips on how to follow up with the connections you’ve made. Ideas on how to follow up successfully after a networking event: Send a quick ‘thank you’ email...